The Influence of Promotion, Location, Profit Sharing and Services on Depositor Decisions in Sharia BPR Harum Hikmahnugraha Garut

Abstract

The background to this research is the fluctuating number of depositors at BPR Syariah Harum Hikmahnugraha Garut. This research aims to find out how promotion, location, profit sharing and service influence depositors decisions at BPR Syariah Harum Hikmahnugraha Garut. The object of this research is depositors at BPR Syariah Harum Hikmahnugraha Garut, this type of research uses associative quantitative with primary data types using questionnaires and secondary data observation, interviews and literature study, the total population is 542 depositors and the sampel determination using the slovin formula obtained as many as 85 depositors. The results of this research are that there is an influence of promotion on depositors decisitions of 34,1% or  , there is on influence of location on depositors decisitions of 0,05% or , there is an influence of profit sharing on depositors decisitions of 16,7% or , there is an influence of service on depositors decisitions of 6,8% or , and there is an influence of promotion, location, profit sharing and service on depositor decisions at BPR Syariah Harum Hikmahnugraha Garut namely 40,5% or .